Razu Rahman

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Razu Rahman
Image of Razu Rahman
Native name রাজু রহমান
Born 17 July, 1996
Rajshahi, Bangladesh
Nationality Bangladeshi
Education Southeast University
Occupation Digital Marketing Specialist
Height 5' 6"
Website
razurahman.com

Md. Rokibur Rahman Razu, commonly known as Razu Rahman (রাজু রহমান), is a dynamic professional with a robust background in brand management and digital marketing. Currently, he serves as the Senior Executive of Brand at Fiber@Home Ltd. first and largest Nationwide Telecommunication Transmission Network (NTTN) operator in Bangladesh, since 2009.

Early Life and Education

Razu Rahman was born in Rajshahi, Bangladesh. He spent his early years in Rajshahi, a city known for its rich history, cultural heritage, and educational institutions. In 2007, Razu and his family moved to Dhaka, the capital city of Bangladesh, seeking better educational and career opportunities. This move marked a significant transition in Razu's life, exposing him to a more dynamic and diverse environment.

In Dhaka, Razu pursued his secondary education at Shaheed Ramijuddin High School (sbbrcs.edu.bd), higher secondary education at Adamjee Cantonment College (acc.edu.bd). This solid educational foundation in Dhaka paved the way for his higher studies and subsequent professional success.

Razu furthered his education at Southeast University (seu.edu.bd), where he earned a Bachelor of Business Administration (BBA) in Marketing, followed by a Master of Business Administration (MBA) also in Marketing. He excelled in his academic pursuits, attaining a CGPA of 3.58 in his MBA program.

Career

Razu Rahman's professional journey began at Grameenphone Ltd., where he served as a Senior Apprentice in Customer Service from July 2015 to November 2017. His role involved providing quality customer service and maintaining targeted KPIs, which laid a strong foundation for his future endeavors in corporate settings.

In March 2019, Razu joined vivo Mobile Company (BD) Ltd. (HQ) as an Executive in E-commerce. His responsibilities included developing and implementing e-commerce strategies, analyzing competitor campaigns, and managing stock, price, and orders for major e-commerce channels. His tenure at vivo Mobile was short but impactful, lasting until August 2019.

Subsequently, Razu transitioned to Yamaha Motorcycles Bangladesh-ACI Motors Ltd. (HQ) as an Executive in Digital Marketing, where he worked from September 2019 to February 2024. Here, he managed various digital platforms, including Facebook, YouTube, LinkedIn, and Instagram, coordinated with agencies and vendors, and handled media buying and budget optimization for Google and Facebook ads.

Currently, Razu Rahman is the Senior Executive of Brand at Fiber@Home Ltd., where he develops and executes comprehensive brand strategies, manages brand identity, and leverages emerging technologies to enhance the company's digital presence.

Skills and Competencies

Razu is proficient in digital marketing, including media buying and social media marketing, and has a proven track record in developing and implementing e-commerce strategies. He also has substantial experience in customer service, both inbound and outbound. His creative skills encompass writing scripts, videography, photography, and event planning. He is adept at using various tools such as ChatGPT, Midjourney AI, Semrush (SEO), Canva, Google Analytics, and Meta Ads Manager.

Gallery

Extracurricular Activities

Razu has been actively involved in extracurricular activities throughout his academic and professional life. He was the Founding General Secretary of the Southeast University Tourism and Photography Club and served as the Founding Organizing Secretary of the Bangladesh Student Council (www.facebook.com/bscorg). Additionally, he acted as a Student Ambassador for Southeast University.

Training and Workshops

Razu has attended numerous training programs and workshops to enhance his skills and knowledge. These include courses on stress management, e-commerce, career development, digital marketing, public speaking, and various technical skills such as advanced PowerPoint and data analysis using Microsoft Excel.

Hobbies and Interests

Outside of his professional life, Razu enjoys photography, writing blogs, and engaging with social media. These hobbies reflect his creative side and his passion for storytelling and visual arts.

Photography Sites

Blogs

External links